Can one person really make a difference? This was the question the British Climate Advocates wished to answer for the people of Manchester with a resounding ‘Yes!’ They wished to empower people with the knowledge that their actions really do make a difference by starting with something we can all do − turn the lights off.
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Lithuanian Climate Advocates decided to run an awareness campaign focusing on art and garbage. They wanted people to realise that turning one’s trash into treasure can help prevent climate change.
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Slovenian Climate Advocates introduced a competition to encourage employees to use bicycles instead of cars to get to work and in turn reduce CO2 emissions.
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A fun approach is what the Finnish Climate Advocates felt their project needed to convince people to stop using all the old excuses for not cycling. They presented cycling as something cool and desirable through organising workshops and cycling brunches where the positive outcomes of cycling were stressed and excuses challenged.
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Project Better Place developed from the realisation that vehicle emissions accounted for a growing portion of the world’s carbon footprint and the changing climate and diminishing supplies of fossil fuels required a major shift to low emission vehicles.
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The Czech Climate Advocates were looking for a way to raise the interest levels of the general public about the relationship between global climate change and every day life. They decided to target the average Czech beer drinker.
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This grass-roots project aimed to be the first step in helping a densely populated Athenian community to make lasting changes towards sustainability in a socially and historically important area of the capital. The project focused on changing behaviour through a series of workshops which informed people about energy efficiency and ‘greening’ initiatives in buildings.
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The aim of the Pathways to Green Towns project is to inform people about the positive effects that green areas have on life in cities, towns and villages. One of the project’s elements was supporting people who want to protect green areas in their communities.
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Tapping into the power of a well told tale, the Climate Advocates devised a teaching pack accompanying the classic Dr. Seuss story, The Lorax, to educate children aged between seven and nine of the issues around sustainability, consumption of goods and the future of the planet.
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‘Don’t shop, swap!‘ was the idea behind the initiative which encouraged people to swap their goods rather than throw them away, re-use old products instead of buying new ones and by doing that help decrease CO2 emissions from the production of new items.
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While housing is a big contributor to GHG-emissions, energy certificates or carbon footprints of apartments and houses are usually not easily obtainable. The purpose of the project was to help people who are buying a house or an apartment to assess their carbon footprint by developing a carbon calculator concept for property search engines.
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Green Projection was an initiative aiming to both reduce CO2 emissions and make the society more aware of global warming and the importance of environmental consciousness. For two weeks in March 2010, the Swedish Climate Advocates made sure that their message was unavoidable.
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Hungarian Climate Advocates looked at ways to get more young people in Hungary to take action and reduce their carbon use. They focused on establishing the first Hungarian carbon-neutral climate information centre for students and the general public.
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The Green Building project focused on promoting the construction of passive and low energy buildings. The reason for this was obvious as buildings are responsible for over 40 per cent of the green house gas emissions. As a result of this project a new NGO called the Czech Green Building Council was established.
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In 2009, five Challenge Europe participants came together to form the Low Carbon Entrepreneurs. The project aimed to help entrepreneurs build businesses which stimulate a green economy and the transition of Ireland to a low carbon society.
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How do you increase awareness of climate issues among teenagers? The Slovak Sciencewear competition aimed at secondary school students aged between 14 and 18, focusing on things that matter to them – fashion, music and having a voice.
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Despite the level of awareness about climate issues being relatively high in Finland, the Climate Advocates felt that often the messages were quite pessimistic, making many people feel unable to act. They decided to focus their efforts on giving people straightforward, practical and positive advice about things such as how to warm their houses, what products to buy and what to eat.
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Lessening the impact of food production on the environment, convenience and good cooking were at the forefront of the Swedish Climate Advocates’ minds when they devised a new online service, Majas matverkstad to help people cook sustainably every day.
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The Local Ecological and Economical Cuisine (LILEK) project of the Czech Climate Advocates used the spellbinding genre of fairy tales to convey their message about the positive health, environmental and economic aspects of eating locally produced, seasonal food.
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The Climate Advocates in Ireland and Northern Ireland have been working on food issues, from an awareness campaign about food growing, to creating a network of community gardens groups and encouraging communities to take collective action on climate change.
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The Czech Climate Advocates wanted to help people realise that clothing is a sector where large volumes of CO2 emissions are produced and to introduce the idea of eco-fashion.
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This project saw the Climate Advocates from the two countries working together successfully to promote the need to reduce carbon emissions and to highlight the fact that climate change crosses borders and in order to tackle it, people need to work together.
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Danish Climate Advocates chose to use the medium of film and the structure of a series of interviews with several wellknown Danish climate experts to offer suggestions for climate change solutions. Their basic question was, ‘Could Denmark be carbon neutral by 2025?’ This ambitious project became a short film entitled Denmark 2025. The title was chosen as all the climate experts interviewed agreed that it would be possible for Denmark to be carbon neutral by 2025.
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The key concern of the Turkish Climate Advocates was to make people aware that climate change is also a local issue. They wanted to dispel the myth that the effects of global warming could only be found in the North Pole and sought to make people look more closely at their local environment and realise that it is also being affected.
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